C2C CERTIFIED NAMED TO AMAZON’S EUROPEAN CLIMATE PLEDGE FRIENDLY PROGRAM
Cradle to Cradle Certified™ products will be featured in Amazon’s Climate Pledge Friendly Program now launching in Europe.
The Climate Pledge Friendly label will enable Amazon customers across France, Germany, Italy, Spain, and the UK to find more than 40,000 products that have earned one or more of 19 different sustainability certifications that help preserve the natural world. To select the certifications, Amazon evaluated hundreds of external sustainability certifications and chose organizations that have demonstrated environmentally related sustainability benefits. The Cradle to Cradle Products Innovation Institute is proud to be one of the third-party entities certifying Climate Pledge Friendly Products.
“Amazon’s Climate Pledge Friendly gives consumers direct access to thousands of certified, sustainable products,” said Peter Templeton, president and CEO of the Cradle to Cradle Products Innovation Institute. “The Cradle to Cradle Certified Product Standard has long provided brands and manufacturers with a globally recognized, science-based measure for products made to have a positive impact on humans and our environment, and we are delighted Amazon has chosen to include Cradle to Cradle Certified in this new program. Climate Pledge Friendly will empower consumers to make more informed product choices and inspire more future-focused brands and manufacturers to design, make and verify products using Cradle to Cradle Certified and other respected standards recognized by the program.”
Climate Pledge Friendly selection covers a wide range of products available to customers in Europe, including grocery items, household goods, apparel, personal care needs and consumer electronics, and includes hundreds of Cradle to Cradle Certified products.