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Development of Version 4 Underway

We are pleased to announce work is beginning to create the next version (V4) of the Cradle to Cradle Certified™ Product Standard. The standard revision process began in June of 2014 and is anticipated to be completed in 2018. The process is transparent, engages a variety of stakeholders, and will include two public comment periods. Details of the procedure can be found in the Policy for Revision of the Cradle to Cradle Certified Product Standard and Policy for the Maintenance of the Cradle to Cradle Certified Product Standard

The Cradle to Cradle Certified™ Product Standard is governed by an independent Certification Standards Board (CSB). The CSB is an 11 member Board composed of leaders from industry, topical experts, and other stakeholders, and is chaired by the Institute's Vice President of Science and Certification. The CSB is tasked with revising and updating the standard and adjudicating appeals related to product certification, as necessary.

Guiding Principles

  • Fully manifest the integrity and vision of Cradle to Cradle® principles to ensure that application of the standard measurably and significantly improves the condition of the earth’s environment and quality of life for all people.
  • Always strive for simplicity and clarity in the structure, language, and content of the standard.
  • Make adherence to the standard feasible for a wide range of participants.
  • Avoid ambiguity and inconsistencies by basing the standard on metrics that can be uniformly assessed and audited.
  • Seek to fully leverage respected scientific networks and professional resources to ensure the standard reflects the most current and relevant scientific thinking and practice.
  • Use the revisions process to engage a variety of stakeholders in the standard’s development and the Cradle to Cradle Certified Products Program.


  • Create a thoroughly improved version of the Cradle to Cradle Certified Product Standard within a realistic timeframe.
  • Create an effective structure for accomplishing tasks related to the revision.
  • Attempt to harmonize with globally recognized standards, systems, and practices wherever relevant and possible in order to amplify recognition and adoption of the standard.
  • Maintain oversight to ensure revision work is coordinated and deliverables meet deadlines.
  • Seek and manage stakeholder input to achieve the greatest possible improvement of the standard.
  • Conduct the revision process in a transparent manner that invites and utilizes positive input to maximum advantage in improving the standard.

Five advisory groups, one for each category of the Cradle to Cradle Certified™ Product Standard, have been formed by the Certifications Standards Board to provide expert guidance as part of the version 4.0 development process. Interested individuals were invited to apply during an open application process held from March 1 to April 15, 2014. Of the 150 individuals that applied, 78 were selected based on relevant technical expertise, stakeholder group, and geographic location. Final revisions to the Cradle to Cradle Certified Product Standard will be determined by the Certification Standards Board based on recommendations made by the advisory groups.

Material Health Advisory Group
Group Chair: Matteo Kausch, C2CPII; Co-Chair: Jay Bolus, MBDC

Nyree Bekarian Mack, Exponent
James Ewell, GreenBlue
Dwayne Fuhlhage, PROSOCO
Lauren Heine, Clean Production Action
Alison Kinn Bennett, US EPA
Christina Krebs, EPEA Internationale Umweltforschung GmbH
Tom Lent, Healthy Building Network
Clare Perkins, Arup
Priya Premchandran, Google
Jonathan Smieja, Steelcase, Inc.
Homer Swei, Johnson & Johnson Consumer Products
Patrick Van Sprang, ARCHE
Troy Virgo, Shaw Industries, Inc.
Gerald Vollmer, Joint Research Centre, European Commission
Larry Weiss MD, AOBiome
Margaret Whittaker, ToxServices LLC
Lauren Zulli, Herman Miller, Inc.

Material Reutilization Advisory Group
Group Chair: Susan Klosterhaus, C2CPII; Co-Chair: Rudi Daelmans, Desso

Kellie Ballew, Shaw Industries, Inc.
Feliks Bezati, TARKETT
Huantian Cao, University of Delaware
Andrew Collins, Sustainability Accounting Standards Board
Jennifer Gilbert, I:Collect (I:CO)
Annette Hastrup, Vugge til Vugge Danmark
Thomas Hill, BioRegional
Frieke Heens, EPEA Internationale Umweltforschung GmbH
Caroline Peltier, Steelcase, Inc.
Cristina Sendra, EcoIntelligentGrowth
Ronald Sherga, EcostrateSFS Inc.
Wes Sullens, StopWaste of Alameda County, California
Erik van Buuren, OmniCert GmbH
Dorien van der Weele, Mosa Tiles
Kendra Martz, Construction Specialties
Ana Maria Leal, SGS North America
Rachel Berman, MechoSystems
Elena Webster Ph.D., Dow Building and Construction

Renewable Energy and Carbon Management Advisory Group
Group Chair: Matteo Kausch, C2CPII; Co-Chair: Paul Murray, Shaw Industries, Inc

Woodrow Clark II, Clark Strategic Partners
Kevin de Cuba, Americas Sustainable Development Foundation
Peter De Mare
Max DuBuisson, Climate Action Reserve
Thorsten Grantner, OmniCert GmbH
Todd Jones, Center for Resource Solutions/Green-e
Esther Julier, MBDC
Ozge Kaplan, U.S. Environmental Protection Agency
Jo Hwa Li, Taiwan Textile Research Institute
Kathleen Loftus, Whole Foods Market, GBI
Claire Mattelet, AGC Glass Europe
Barbara Toole O'Neil
Gert-Jan Vroege, Search Consultancy B.V.
Frances Yang, Arup

Water Stewardship Advisory Group
Group Chair: Susan Klosterhaus, C2CPII; Co-Chair: Eric Harrington, Green Advantage Consultants

William Ayling, Integrated Science, LLC
Josiah Cain, Sherwood Design Engineers
Amanda Cattermole, Cattermole Consulting
Alicia Crawford, Steelcase
Geert Doorlag, Royal Auping
Lynda Grose, Sustainable Cotton Project, California College of the Arts
Eric Harrington, Green Advantage Consultants
Beth Jensen, Outdoor Industry Association
Albin Kaelin, EPEA Switzerland GmbH
Daniel Medeiros, ITT Performance / Unisinos
Anita Ory, Weinerberger BV
Raj Rajan, Ecolab
James Richardson, Sustainable Water Works
Shawn Sahbari, Envirodigm, Inc.
Brent Tarnow, Future 500

Social Fairness Advisory Group
Group Chair: Susan Klosterhaus, C2CPII; Co-Chair: Esther Julier, MBDC

Catherine Benoit Norris, New Earth
Liz Brenna, Socially Good Business
Diana den Held, Gevleugelde Woorden
Rhett Godfrey, Loomstate
Benjamin Hafner
Zheng Hu
Esther Julier, MBDC
Sarah Krasley, Autodesk, Inc.
Dal LaMagna, IceStone, LLC
Steven Oates, Social Accountability International
Kristen Plume, ISOS Group
Cesar Rodriguez, Make It Right
Hardik Savalia, B Lab
Gil Stevens, Cradle to Cradle Platform
Saskia van Gendt, Method Products PBC

Feedback concerning the certification Program should be addressed to the Institute using this form. Feedback is important to us and to the ongoing development of the Program.

Incidents or appeals may be escalated to the Certification Standards Board for review and deliberation if the issue can not be resolved by Institute staff. The outcomes of all complaints, disputes, and appeals are recorded and provided for review by the Certification Standards Board.

Please let us know if you have a comment or complaint regarding the certification program or a certified product.

If you are submitting a complaint, please be sure to fill out the form completely, including all contact information. Be specific about the nature of the concern, and identify any potential conflict of interest you may have to the situation. If information about a complaint is not complete, it may not be accepted.

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